SigEx Ventures : Google profits high, but not high enoughby Corina Ciubotaru

AdWords, AdSense, Blogger, Custom Search Engine...sound familiar, don’t they? They brought Google a whole lot of money and the Internet giant isn’t going to stop here. Profits increased to $925 million this year, so it stock value has also gone up to a level of $506, in spite of investors selling some of the stock after financial reports for the second quarter came out. Earnings of $3.87 billion for the second quarter are below analysts expectations, but can be explained by recent purchases such as YouTube. These are investments that will likely pay off in the future, by adding to Google’s already varied area of interest. Officials in Google have stated time and again that their main focus will still be search, but online advertising deals have always brought them huge profits. And this is no surprise, considering that they have big customers like eBay. The number of Google employees also rose lately from 12,238 to 13,786 in this last quarter and this has also increased expenses, but officials say they will keep a closer eye on these numbers in the future. As every conqueror, they must be aware of the number of subordinates and keep them under control. Growth rate deceleration is somewhat normal under these circumstances but Google is still one of the biggest firms on the Web. There is no problem, in other words, with Google’s finances, but investors were accustomed to sky-high profits which the Internet giant couldn’t provide for now, settling for a mere 58% growth from the first quarter.

related story: http://www.nytimes.com/2007/07/20/technology/20google.html?ex=1185508800&en=d5c1420670d4d422&ei=5123&partner=BREITBART

by Corina Ciubotaru for SigEx Ventures (http://sigexventures.com)

SigEx Ventures's matrix of properties are quickly becoming leaders in digital telebroadcasting, free content delivery allowing people to easily talk, view, upload and share through free online TV broadcasting, free unlimited global calls, video blogs and SMS. SigEx Ventures invests in projects deploying "free" to add-on royalty revenue models